We’re looking for an experienced marketer with strategic and tactical prowess to power demand for two products that help protect Canadians from everyday threats: Online Security and SmartWear Security. If you have a proven ability to develop and implement effective marketing initiatives informed by data, insights, and sharp instincts, let’s talk!
Our team and what we’ll accomplish together
The SmartHome & Security Marketing team is on a mission to bring peace of mind and convenience to Canadians across the country. Our continuum of superior solutions help people automate their tech and protect their homes, data, and personal safety. We generate demand for these solutions by building awareness, shaping perceptions, earning trust and credibility, and leading people down the path to purchase. This specific role will be the marketing lead for best-in-class solutions that protect Canadians’ data and personal safety from digital and physical threats.
What you’ll do
As a Senior Market Manager, you will unlock opportunities to scale the growth of our online security and personal safety solutions. With an analytical mindset and a creative approach to problem-solving, you will generate ideas and make recommendations for how to achieve business and marketing goals, with a relentless focus on optimizing performance based on data, insights, and experimentation.
You will own these initiatives end to end, taking the lead on planning, development, execution, and performance analysis alongside cross-functional partners with expertise in communications, sales, digital marketing, research, data, and more. These projects may take the form of full-scale advertising campaigns, sales promotions, multi-product bundling strategies, audience segmentation strategies, and more—you’ll be empowered to explore different methods to drive demand and acquire new customers, finding innovative new ways to maintain growth as our business evolves.
You will be supported by the Manager of SmartHome & Security Marketing, as well as a close-knit yet diverse team of marketing professionals.
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